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Former legislator, longtime mayor takes Association helm

​There's something unique about serving in local government, says Wayne George, the new executive director of the Municipal Association of South Carolina. Working to improve quality of life at the city and town level is just different because you can quickly see the positive results.

 The Municipal Association's Scott Slatton, Reba Campbell and Wayne George
The Municipal Association's legislative and public policy advocate, Scott Slatton, and Deputy Executive Director Reba Campbell, meet with Wayne George (right), who became the Association's executive director in January.

George was mayor of Mullins(opens in a new tab) for 16 years after serving on City Council from 1980 to 1988.

"Generally, you can see light at the end of the tunnel. At the state level, sometimes you can't see things progressing as you'd like it to."

But, of course, it's not easy making decisions that affect the lives of your next-door neighbors and the people you see at church, the grocery store and your children's school.

Local governments, George said, "are sometimes not completely understood by the general public. But we are the government that's closest to the people."

George succeeds Miriam Hair, who retired in December after 32 years with the Association, the last nine as executive director.

"Wayne's background in local government, experience at the State House, organizational experience as a successful business owner, and years of involvement with the Municipal Association on staff and on the board made him the ideal candidate for executive director," said Cayce Mayor Elise Partin(opens in a new tab), the Association's president. "His dedication to the strength of local government, which increases the strength of our state, will continue the positive difference the Association makes." 

Before joining the Association, George had a career in insurance after founding his own company. He also worked in the Municipal Association's Risk Management Services division and as a field services representative for the Association from 2004 to 2010. Later, George represented parts of Dillon, Horry and Marion counties in the S.C. House of Representatives for two terms after his election in 2012.

George is particularly attuned to the challenges that rural cities and towns in South Carolina face. In 2004, then-Gov. Mark Sanford named him Rural Innovator of the Year for his idea to locate the Florence-Darlington Technical College(opens in a new tab) satellite campus to downtown Mullins, his downtown revitalization efforts, and his support for the preservation of historic properties.

George attended Coastal Carolina University(opens in a new tab) on a basketball scholarship and earned bachelor's degrees from Coastal Carolina and from Morris College(opens in a new tab). He founded The George Agency, raised three sons with his wife, Helen, and served on the Coastal Carolina University Board of Trustees from 2006 – 2012.

George says he's particularly looking forward to getting reacquainted with the many municipal officials he has known for years and meeting the new ones.

He'll be busy. The November elections brought substantial changes in city halls across the state.

Together, in the Appalachian(opens in a new tab), Catawba(opens in a new tab), Central Midlands(opens in a new tab) and Upper Savannah (opens in a new tab)councils of governments, 54 cities had general elections, council seats had a turnover rate of 41 percent and mayoral seats had a turnover rate of 43 percent — 29 percent of councilmembers did not seek re-election, while 25 percent of mayors did not run again.

In the Berkeley-Charleston-Dorchester(opens in a new tab), Lowcountry(opens in a new tab), Lower Savannah(opens in a new tab), Waccamaw(opens in a new tab), Santee Lynches(opens in a new tab) and Pee Dee (opens in a new tab)councils of government, 86 cities and towns had general elections, resulting in a turnover rate of 31 percent for council seats and 33 percent for mayoral seats — 18 percent of councilmembers and 25 percent of mayors did not seek re-election.

But getting to know the hundreds of new and veteran public officials alike — from city halls to the S.C. State House(opens in a new tab) — and across other statewide organizations is likely to be a pleasure for George, who says he has always worked well with residents from diverse groups. He recalled the best advice he's ever received about working with others, words from his parents.

"Always be fair."